Kino Flo and Element Labs announce strategic partnership
LOS ANGELES, CALIFORNIA-June 22, 2007-Kino Flo®, the premier manufacturer of lighting for film and television, today announced a strategic partnership with Element Labs®, a global leader in LED technology. The partnership is designed to bring intelligent LED lighting into the professional lighting industry.
Element Labs’ Kelvin Technology Series LED-based lighting system will be available for rent through Kino Flo in September 2007.
“By combining Element Labs’ advancement in LED technology with Kino Flo’s industry experience we look forward to developing tools that will further advance the art of filmmaking,” says Kino Flo president and founder, Frieder Hochheim.
The Kelvin Technology Series represents a major advancement in the application of LEDs to create intelligent, controllable lighting. It provides variable color temperature and maintains a color rendering index (CRI) of 95 between 3200 K and 6500 K. It also offers Digital Gelling™, the ability to dial in a desired theatrical gel, and the option to save, recall, and clone a series of lighting parameters. Initial product offerings from Element Labs include the Kelvin TILE™, the compact Kelvin BRICK™, and the Kelvin PAINTBOX™ remote control unit.
“Element Labs is honored to be partnering with the leader in film and television lighting,” says Nils Thorjussen, CEO and president of Element Labs. “Cinematographers and gaffers look to Kino Flo for state-of-the-art technology and Element Labs is proud to contribute its cutting-edge LED innovation to their product offering.”
ABOUT KINO FLO
Kino Flo, based in Burbank, California, designs and manufactures professional fluorescent lighting systems for motion picture and television production. Kino Flo has earned a Technical Achievement Award from the Motion Picture Academy of Arts and Sciences, as well as other awards. In 2007, Kino Flo celebrates its 20th anniversary as an innovator of specialty lighting for film, video and photo capture. For more information, visit www.kinoflo.com.
ABOUT ELEMENT LABS
Element Labs is an award-winning, global leader in innovative LED technology for entertainment, architectural, and signage applications. Based in Austin, Texas with offices in London and Germany, Element Labs’ cutting-edge products embody the evolutionary convergence of LED and video, opening eyes to a new world of visual effects. See more at www.elementlabs.com.
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