The Briefing Room

Multimedia and content creation firm Crossroads Films and Icelandic production company Sagafilm represent dynamic directing duo Samuel and Gunnar who received top honors at the recent prestigious Icelandic Advertising Awards. The pair won a gold medal for Best Television Commercial of the Year for 2007 with their work on The Last Supper made for Siminn, an Icelandic telecom company. The spot features an MIA Judas that Jesus must track down using his video phone in order to get him to come to the famed Last Supper.

Sagafilm’s Executive Producer Jonbi Gudmundsson remarked on the honor, “This is a big win, not only for Samuel and Gunnar but for all of us here at Sagafilm. It’s a nice reminder to the industry that after thirty years in this business we are still at the top of our game. We strive to nurture talent and promote quality work so winning an award like the Icelandic Ad Awards is a wonderful pat on the back for our hard work and dedication to being the best of the best. Winning the gold for such a distinguished accolade establishes us yet again as the place where talent can be found.”

Samuel and Gunnar are award winning directors but find every nomination and win a humbling experience. “We are very proud of this spot and all the hard work that went into the making of it. We really wanted it to look authentic and had to attend to every detail with a careful eye. A combination of this and brilliant boards made all the difference in us taking home the win.” Crossroads LA-based EP Michael Fekete added, “Crossroads is ecstatic about Samuel and Gunnar winning an international trophy of this caliber. We always push to promote quality work and take on talented directors. It’s icing on the cake that the world also recognizes the scope of these two directorial prodigies.”

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About Crossroads:

A multimedia and content creation firm, Crossroads offers a clear vision, innovative leadership, and unparalleled reach into the entertainment talent pool. With headquarters in New York, Los Angeles, Chicago, London, and an affiliate office in Toronto, Crossroads has six divisions: Film, Television, Commercials, Music Videos, New Media, and Creative Services. All offer exclusive talent featuring some of the world’s top directors, show creators, writers, and producers.

Founded in 1989, Crossroads has been a consistent leader in the development and production of feature films and television programming, as well as producing award-winning commercial and music video content for top-tier brands, agencies and performing artists. For more, go to www.crossroadsfilms.com.

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