The Briefing Room

Web-Based Odaptor Allows .NET Developers to Integrate Video and Digital Content into SharePoint Environments and to Utilize Web Tools in Silverlight

WEEKHAWKEN, NJ and LAS VEGAS, NV _ April 14, 2008 _ Origin Digital, a global video applications service provider, today announced its support of video applications on Microsoft SharePoint Server and for applications using Web tools in Microsoft Silverlight. Origin Digital will showcase its Web-based Odaptor solution that seamlessly aggregates, manages, transforms, and distributes digital content and video anywhere, in any format, for any device or screen, in the Microsoft exhibit during the NAB Show in Las Vegas, April 14-17, 2008.

Leveraging Odaptor, Microsoft .NET developers can now transcode and publish video and user generated digital content within SharePoint environments. Users can share, view, and publish videos from any format with ease in real-time through Odaptor_s workflow management tools. The direct support of video applications and publishing enriches the SharePoint platform by enabling custom development, video branding, digital content management, and archiving.

“Digital video is proliferating and it’s penetrating all corners of the marketplace. The way users are developing, managing, and viewing video is constantly evolving, and this creates an ongoing opportunity for the creation of cutting edge video applications,” said Darcy Lorincz, CEO, Origin Digital. “As a .NET developer, Origin Digital understands the needs and desires of the development community and recognizes that both Microsoft’s workspace solutions and its platform-agnostic development tools can have a profound impact on the way video is created and experienced.”

“With the Internet now a widely accepted channel for video, the success of broadcasters and media companies relies on their ability to cost-effectively create and deliver content across many different media and screens,” said Gabriele Di Piazza, managing director of Media and Entertainment for the Communications Sector at Microsoft Corp. “Making full use of technologies from Microsoft and its partners such as Origin Digital, media companies can minimize the steps in delivering a rewarding user experience, helping to ensure the maximum monetization of content.”

Origin Digital’s support of Microsoft’s cross-browser, cross-platform, and cross-device Silverlight plug-in provides the .NET development community with exciting new capabilities for publishing digital content through Odaptor. Utilizing Odaptor_s tools, users can manage, convert, and deliver their digital content to target formats and locations, and then use the powerful web tools in Silverlight to customize the viewer experience.

Origin Digital will be demonstrating its support of both the Microsoft SharePoint and Silverlight platforms in at the Microsoft exhibit (# SL5520) during the NAB Show.

About Origin Digital

Origin Digital, Inc. is a global video applications service provider that applies the rigors of broadcast to the management, transformation, syndication, and reporting for all forms of digital content from any source to any destination. Through its network of strategic partners and directly via global points of presence, Origin Digital provides hosted applications, tools and services to simplify the capture, conversion, and control of digital media across the value chain. Its clients include media and entertainment organizations, enterprises as well as global brands. Origin Digital is closely held and headquartered in the New York Metro Area. For further information visit www.origindigital.com.

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