Dentsu, @radical.media, and Version2 Cut to What’s Important for ExpressJet
The Brief:
Editor Tina Mintus of Version2 recently cut two delightful slice of life spots for ExpressJet Airlines via Agency Dentsu and directed by @radical.media’s Josh & Xander.
The vignettes illustrate that your spare time is precious. Whether you’re a CEO playing carpet golf, a beachcomber out searching for buried treasure, or a family of weekend paintball warriors, how you spend it is up to you. If you want to master the art of double handed yo-yoing, that’s perfectly acceptable; what’s not are lengthy travel delays. ExpressJet knows the ultimate measure of travel satisfaction is in the time they save their customers.
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The Creds:
Client: ExpressJet
Spot Title: What Would You Rather Be Doing - Accordion, Kiss
Air Date: July 2008
Agency: Dentsu
CCO: Mike Wilson
CD: Glen Jacobs
ACD: Chris Soskin
Sr. Art Director: Antonio Bonifacio
EP: Linda Rafoss (via Driver)
Producer: Becky Reagan (via Driver)
Audio Post: Headroom NY
Mix: Scott McIntoshr
Prod Company: @radical.media
Director: Josh & Xander
Executive Producer: Maya Brewster
Production Supervisor: Shaune San Cartier
Editorial: Version2
Editor: Tina Mintus
Online/FX Editor: Nick Schlumpf
After Effects Artist: Craig Davis
Head of Production: Frank Devlin
Producer: Megan Wroclawski
Telecine: Company 3 NY
Colorist: Tim Masick
About Version2:
The Version2 group includes editorial and VFX/motion design divisions working collaboratively and independently in the commercial, film and broadcast arenas. The editorial roster is comprised of Owner Vito DeSario, Tina Mintus, Micah Scarpelli, Rick Waller, Jane Keller and Mark Thomas. The VFX/motion design division is headed by Creative Director Kieran Walsh, Art Director/Flame Artist Nick Schlumpf, Designers/Animators Craig Davis, Michael McKenna and online editor Tim Farrell. Kathy Misrock is Head of Business Development and Sales, Frank Devlin is Head of Production.
The company also boasts an exclusive relationship with VFX Supervisor Ed Manning of Special Branch, forming SB@V2.
For more info, ping TRUST: 646.452.3388 (NY) | 310.451.5153
(LA) | trustcollective.com
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