The Briefing Room

Provides enhanced lighting for After Effects’ built-in lights

Wilmington, NC – November 3, 2009 – Digieffects,® a developer of visual effects software plugins, today announced that Falloff Lighting is available for purchase. Falloff Lighting provides enhanced lighting for After Effects’ built-in lights. Falloff Lighting is much more like that of the real world where light naturally decays or “falls off� as surfaces increase distance from the After Effects light.

According to Robert Sharp, president of Digieffects, “Falloff Lighting is a great complement to After Effects’ built-in lighting system. With After Effects it doesn’t matter how far away a layer is from a light, it is still illuminated the same amount by that light. However, if you use Falloff Lighting, objects will appear dimmer the further away they are from the lights illuminating them.

Learn more at http://digieffects.com/product/falloff_lighting

Features & Benefits
• Offers the control and flexibility you need to properly light your scene.
• Offers a key feature missing in After Effects.
• Displays the distance from the camera to the corners of the layers.
• Adjust the distance scale to account for the scale of objects in your scene.
• Control the intensity of light reflecting off an object and the gradual falloff as the distance from the light increases.
• All effects are rendered in 32bpc.
• Only $49.

Falloff Lighting/Trapcode Lux Bundle Available

For $229 (a $19 savings) you can get Trapcode Lux and Falloff Lighting bundled together. When used together, these two plugins are extremely useful. Lux is a stylistic aid that adds volumetric lighting effects to projects that require realistic spotlights, point lights, or stage lighting of all kinds. Falloff Lighting utilitarian tool to bypass a shortcoming in After Effects.

Pricing and Availability

Falloff Lighting is available immediately from Digieffects and its resellers for $49.

About Digieffects

Founded in 1996, Digieffects is a developer of visual effects software. We have tens of thousands of customers around the world including many of the leading brands in the media and entertainment business. We also service a variety of corporations, government agencies, universities, non-profit institutions, independent freelancers and hobbyists. Our software functions as “plugins” and work in conjunction with Adobe After Effects, Apple Final Cut Pro, Adobe Premiere Pro, Autodesk Combustion, Boris RED and Grass Valley Edius.

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