Anonymous’ Andrew Douglas Slays Digital with Ubisoft
Anonymous Content Director Andrew Douglas, with Cutwater and Digital Domain, completed a spot promoting Ubisoft’s much anticipated Assassin’s Creed II video game. The :30, which is entirely computer animated, showcases Douglas’ ability to operate as deftly in the digital realm as he does in live action.
Eyes begins by shuffling through a sequence of shots in which the camera focuses first on unblinking human eyes and then draws back to show pale, inanimate faces. A chiming bell thunders rhythmically in the background, adding a powerful dramatic element. When the camera settles on the final set of eyes, they unexpectedly blink. Douglas then switches to a wide shot, revealing the full body of a hooded assassin, who launches off a balcony into the plaza of a medieval city, sword in hand, to face off against an army of attackers.
Client: Ubisoft
Spots Title: Eyes
Air Date: November 2009
Agency: Cutwater
Chief Creative Officer: Chuck Mcbride
Director of Broadcast: Jennifer Golub
Interactive CD: Fabio Costa
Art Director: Jay Lorenzini
Copywriter: Eric Boyd
Producer: Bill Spangler
Prod Company: Anonymous Content
Director: Andrew Douglas
EP/Head of Commercials: Dave Morrison
Head of Production: Sue Ellen Clair
Producer: Aris McGarry
Production Supervisor: Justine Madero
Editorial: Final Cut
Editor: Nathan Petty
Executive Producer: Saima Awan
Telecine: Company 3
Colorist: Stefan Sonnenfeld
Post/Effects: Digital Domain
President/EVP: Ed Ulbrich
EP: Karen Anderson
VFX Producer: Melanie La Rue
VFX Supervisor: Vernon Wilbert
Compositor: Andrew Eskner
CG Supervisor: Richard Morton
Music: Elias Arts
CD/Composer: Jonathan Elias
CD: Dave Gold
Producer: Kala Sherman
Shoot Location: Los Angeles
About Anonymous Content:
Anonymous Content is an industry-leading production and management firm that leverages its unrivaled reach and access to talent to create and produce innovative content across all its divisions: Film, Integrated, Commercials, Music Video, Television, and Talent.
Anonymous Content was formed in 1999 by a collaboration of business and creative minds responsible for developing some of the industry’s most respected entertainment and branded content. In launching the firm, the founders combined their unique talents, distinct vision for the future of content creation, and unmatched industry access. Since then, Anonymous has been able to extend its reach across entertainment, exercising its capacity to package talent and mine literary material from deep and powerful resources.
Company principals have developed longstanding direct relationships with talent, talent agencies, advertising agencies, domestic and international distributors, and broadcasters, reinforcing their ability to assemble the right team for any project. They create compelling and entertaining content while facilitating the development, production, and distribution of programming through both traditional and emerging media channels. Anonymous is responsible for producing such features as 44 Inch Chest, 50 First Dates, Babel, Case 39, Eternal Sunshine of the Spotless Mind, Smiley Face and Rendition to name a few. Its commercial arm has been part of many of the industry.s most successful campaigns, as well being at the forefront of the evolution of brand integration campaigns such as BMW Films. The Anonymous team now consists of more than 100 full-time employees at its Culver City, New York, and London offices.
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