Major Blu-ray Industry Testing Event Set For North American Debut

ignite strategic communications January 17th, 2012

Testronic Labs Hosts RRT Where Content Owners and Manufacturers Go Face to Face in Compatibility Tests

(Burbank, CA) Testronic Labs – the global leader in quality assurance and localization services for film and television, games, mobile applications, websites, hardware, and software – has announced that they will be hosting the content providers and player manufacturer’s round-robin test (RRT) for the Blu-ray industry. The event will be held in North America on January 17th and 18th 2012, at Testronic’s Burbank, California facility. The Testronic RRT will allow content provider representatives from major studios, their vendors, and Blu-ray player manufacturers and developers from all over the world – US, Japan, Korea, Taiwan and China – to participate in a face to face, plug-and-play circuit of players and contents.

While Quality Assurance Testing is an integral part of the Blu-ray supply-chain, this event will provide a unique platform to introduce and evaluate a wide range of enhanced content and upcoming Blu-ray products. The Testronic RRT is designed to heighten the existing collaboration between studios and Blu-ray vendors and manufacturers, which have proven to be beneficial for production workflows while strengthening the working relationship amongst the participants. By putting stake holders in direct conversation with each other, this event will provide dynamic support to content providers and manufacturers to continue to meet the changes of the evolving media industry that ultimately benefit the consumer.

Yaz Yaacob, Vice President, Technical Operations of Testronic Labs, stated, “Testronic sees the RRT as incredibly important to the industry. This event goes directly to address emerging formats and further strengthens cross-industry relationships in the Blu-ray ecosystem. The opportunity for face to face collaboration between studios, vendors and manufacturers is a powerful one, and we are more than proud to facilitate it.”

The Blu-ray round-robin test (RRT) takes place on January 17th and 18th 2012, at Testronic Lab’s US Headquarters in Burbank, California, and is slated to the be the first in a series of RRT events.

About Testronic Labs
Testronic Labs’ high standards have been protecting clients and safeguarding the consumer experience since 1998. As the leading global provider of quality assurance, compliance, and localization services for a notable array of industries; including media, entertainment, games, education, e-commerce and consumer electronics, Testronic Labs ensures efficient and secure delivery of the highest quality consumer deliverables. Based in Burbank, CA, Pinewood Studios and central London UK, Diepenbeek, Belgium and Warsaw, Poland, Testronic Labs offers an unparalleled history of next-generation innovation and service excellence across the entire digital media industry.

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