Editing suite at Red Productions, a full service
script to screen company

Frustrated by having projects continuously freeze up in the middle of editing sessions and having to rummage through multiple external drives to locate footage, Red Productions, a full service, script to screen video production and independent film development and production company, recently commissioned respected independent video engineer Bob Zelin to install a cost-effective Ethernet-based shared storage solution featuring Small Tree technology.

Specializing in national TV commercials, feature films, viral videos for web, industrial videos, and non-profit fundraising pieces, Red Productions has experienced steady growth since its inception. With well-known organizations such as Coca Cola, the Dallas Cowboys and Texas Christian University among its client roster, Red Productions could no longer rely on the external drives chained via eSATA they were using within their three-room facility more

SAN MATEO, Calif. – Nov. 3, 2009 – A massive project is currently underway to replace the eastern portion of the 73-year-old Bay Bridge. But architect and Luxology® LLC modo user Ronald Rael sees the bridge as a treasure, envisioning it as a public space with parks, houses and sporting facilities.

Ronald Rael is an Assistant Professor of Architecture at UC Berkeley and a partner in Rael San Fratello Architects. Rael used modo, Luxology’s next-generation 3D content creation software, to develop 3D model of his innovative Bay Bridge concept. The result is a transformational space he believes would become a San Francisco landmark, with housing units hung from the bottom span of the bridge and a trail that links public spaces along the top level.

“I love how quickly I can prototype ideas using modo,” says Rael. “I believe modo has profound implications for architecture, even though more

* AVCCAMs Configured for Studio Use and Production/Instruction *

SECAUCUS, NJ (October 29, 2009) – Duluth Public Access Community Television (PACT), serving the populace of Minnesota’s fourth largest city, recently purchased 10 Panasonic AG-HMC150 professional handheld AVCCAM camcorders that are available to its members for both studio and field production. more

MOUNTAIN VIEW, Calif. – October 28, 2009 – Luxology® LLC, an independent technology company developing next-generation 3D content creation software, announced the immediate availability of modo 401 Spotlight Training, the latest tutorial video series created by Luxology’s Training Division Manager, Andy Brown. Focusing on the creation of a bee, the three-video series examines the mechanics and philosophies that support the software; from modeling, rigging and animation, to texturing and rendering and is accompanied by a 30 day trial version of modo. more

SECAUCUS, NJ (October 27, 2009) – HuskerVision, the high-tech video production unit for the University of Nebraska Athletic Department, recently upgraded its HD video production capabilities with the addition of Panasonic HD Studio cameras and P2 HD camcorders. The equipment roster includes four Panasonic AK-HC931B HD studio cameras, two AK-HC1500G 2/3” multi-format 1080i/720p HD multi-purpose cameras, as well as five AJ-HPX2000, two AG-HPX300 and two AG-HPX170 P2 HD camcorders. more

Culver City Facility Completes All Shots in Stereoscopic 3D

Culver City, CA: Oct. 27, 2009… I.E. Effects completed key visual effects sequences for the highly-anticipated Michael Jackson concert film “This Is It.” While the theatrical release will be a standard 2D presentation, the Culver City-based postproduction facility delivered all of its VFX work in full stereoscopic 3D, opening the door for a stereoscopic version of the film in the future. Originally, the facility was contracted to produce 15 stereo 3D shots for Jackson’s widely-publicized concert tour, but following the untimely death of the King of Pop, the project was put on hold. The upcoming feature film, and the special edition Blu-ray that will follow it, allowed I.E. Effects to complete the project and fulfill their role in Michael Jackson’s final show. more

Diane Phelan, Rebecca Weiner, Jesse Johnson, Emily van Fleet, Jill Gorie, Scott Denney, Kristopher Lowe and DP Raoul Germain with Panasonic AG-HPX500. Credit:Ryan Mueller.

SECAUCUS, NJ (October 26, 2009) – Clear Blue Tuesday, a highly original cinematic response to the events of September 11, 2001, blends heightened narrative and original music to follow the lives of a group of New Yorkers over seven Septembers as they relearn their city and themselves. The full-length feature, which had its world premiere last month at the New York Musical Theatre Festival, was shot with two Panasonic AG-HPX500 P2 HD camcorders. more

Director/Cinematographer Jerry Simpson on location at Tanglewood Music Festival with Panasonic AJ-HPX3700

SECAUCUS, NJ (October 26, 2009) — Veteran Director/Cinematographer Jerry Simpson, principal of production company Simpson Films (Long Island City, NY), has recently shot a pilot for a documentary profiling drummer Steve Gadd with the VariCam 3700, Panasonic’s premier solid-state P2 HD VariCam camcorder.

Offering the ultimate in image quality, the VariCam 3700 (model AJ-HPX3700) advances the art of high-end cinematography by teaming VariCam’s renowned filmic-look, variable frame rates, and subtle tone control with master-quality, 10-bit 4:2:2 AVC-Intra recording as well as Dual link RGB 4:4:4 output. more

Final Frame Post, a New York City based post production service provider announced that it provided the digital intermediate services for “Peter and Vandy,” a feature written and directed by Jay DiPeitro and based on his award-winning play. Peter and Vandy is about a young New York couple’s relationship that unfolds in a non-linear fashion and told in non-chronological order. It opened in limited release on Friday, October 9, 2009.

Will Cox, Final Frame Post co-founder and colorist, conformed, graded and digitally color corrected the material on their Digital Vision Nucoda Film Master system and Rising Sun Research’s CineSpace for color management. The data-centric workflow of the DI and the use of LUT’s, allowed frame-by-frame interaction and great control over the look of the feature ensuring precise calibration of the post production process. more

Small Dole, West Sussex, UK, 21 October 2009 - Creative design house 7thSense, the specialist in AV media serving for visitor attractions, 3D theatres, planetariums and digital signage, has supplied four of its Delta media servers to the Museum of Science and Industry, Chicago for the new Giant Heart within the YOU! The Experience exhibit, which opened Oct. 8, 2009. more