New York City – Multi-disciplinary creative studio Thornberg & Forester recently completed a series of animated 30-second spots for Efficiency Vermont, a nonprofit organization providing energy-saving advice to households and businesses across the state. The campaign, created through Kelliher Samets Volk (VT, MA, NY), introduces Jessie “Fewer” Watts, a compact fluorescent light bulb-as-hero character who saves the day (and energy) in a series of humorous vignettes. more

LOS ANGELES – April 3, 2008 – SWAY studio’s work on the new action-packed campaign introducing the 2008 Pontiac G8 explodes from the screen with thrilling driving action and great-looking CG environments. Currently airing nationwide, “Spy Hunter” and “Mine,” both :30-spots for Leo Burnett, Detroit, were created using SWAY’s renowned photo-real lighting techniques, as well as its secret weapon, the proprietary Drive-A-Tron™ driving simulator. more

RENO, NV, 2nd April 2008 – S.two Corporation has confirmed that it will be exhibiting a completely new product line up at the NAB Convention (Las Vegas 14th-17th April 2008) in a an expanded location in the South Hall Lower Level (Booth #SL9208).

Showcased for the first time anywhere will be the S.two end-to-end tool set responding to the growing requirement for 4K digital film production. The booth will also feature a new HD444, 2K & 3K capable uncompressed portable recorder and the enhanced production-proven S.two workflow, from capture to offline through archive and conform. more

To view “Imagine” and images go to: http://flickerlab.com/pr/stmary/

NEW YORK, NEW YORK – April 1, 2008 – FlickerLab, the New York-based development, design and animation studio has created “Imagine (Heart),” a :30 animated spot developed through BeaconFey, LLC (Baltimore, MD) that promotes a variety of heart procedures available at St. Mary Medical Center (Langhorne, PA). The commercial began airing February 17th in lower and central Bucks County, PA. Two additional :30 spots, “Imagine (Neurosciences)” and “Imagine (Cancer),” will begin airing May 12th and August 25th respectively. All three are tagged “St. Mary Medical Center. It’s your Health. Expect More.” more

Music/Sound Design/Licensing House Provides “Stadium Energy” For College Basketball Campaign

For The Martin Agency’s, Richmond, VA, first campaign for ESPN - an on-going campaign spotlighting the network’s college basketball schedule entitled ‘The Bracket Beyond The Bracket’ — the company turned to award-winning music/sound design/licensing house Expansion Team to create a signature track that would both capture the stadium energy of a typical college basketball game and also provide a recognizable audio signature for the long-term campaign. more

Older Than America and The Marconi Bros. Look To Minneapolis-Based Creative Post House For Solutions

(Minneapolis, Minnesota) Further broadening their foothold in the independent film community, the award-winning full-service post house Splice Here led by editor Clayton Condit, has completed work on “Older Than America” and “The Marconi Brothers.”

These are two highly-touted independent films that will premiere at the SXSW Film Festival (http://2008.sxsw.com/film/festival/films/), Austin, Texas from March 7-15. more

NEW YORK— Multi-disciplinary creative studio Thornberg & Forester has added designer Kelli Miller to its roster of design and animation talent. Miller, who currently resides in Brooklyn, has developed a reputation as sought-after freelance talent since earning her MFA in 2006 in 2D at the storied Cranbrook Academy of Art, MI, where such design icons as Ero Saarinen and The Eames once taught. Her professional credits, which include projects for Nike, Domino’s Pizza, MTV and VH-1, demonstrate her ability to create impactful messaging for broadcast, print and multi-platform projects. Before joining Thornberg & Forester, Miller freelanced, provided design, art direction, and animation for a variety of New York City shops including Digital Kitchen, Gretel, and Transistor Studios. Prior to that, she was on staff at My Active Driveway in New York City (2006) and under contract with Schwerzmann and Team in Stuttgart, Germany (2000). more

New Company Founded By Executive Producer Michele Maples Taps Into An Array of Global Talent Including Award-Winning Director/Designer Vonetta Taylor

(Los Angeles, California) Executive producer Michele Maples has launched Arsenal, a new live -action and design oriented production company, and has completed its first assignment — a new six-spot promo campaign for season two of FX Network’s hit show Dirt, starring Courtney Cox. more

Red Magnet, a visual effects boutique catering to the advertising industry, has launched in Venice. Headed by Shira Boardman, former executive producer at Sway Studio, the new company will offer 2D and 3D design and effects, previsualization, project management and supervision, compositing and animation. more

LOS ANGELES—Director Tom Gatsoulis has joined Boxer Films for exclusive U.S. representation. Gatsoulis, formerly represented by Anonymous Content, has a long list of credits in commercials, music videos and emerging media, the latter including recent work for Sprint, Verizon and Philip Morris, and is known for a dark, but subtle, sense of humor and ability to tell stories. more