Archive of the Press Releases Category

Las Vegas, Nevada — NAB — April 16, 2007 — NewTek, Inc., manufacturer of industry-leading 3D animation and video products, today announced launch plans for their latest development, LightWave Rendition for Adobe® Photoshop®. The product created by NewTek‘s 3D division provides photorealistic 3D render output, such as recently used in the feature film “300®, for Adobe‘s just revealed Photoshop CS3 Extended. Based upon the Emmy® Award-winning render engine native to LightWave 3D®, Rendition™ for Adobe Photoshop gives creative artists the ability to render models imported through Photoshop CS3 and deliver the richness of detail, textures and lighting attributes found in the original 3D object format, all within the Photoshop environment. Read on at The Briefing Room: 2007 NAB Newslink

We’re ramping up on live blogging from the NAB showfloor, but don’t forget to keep checking The Briefing Room: 2007 NAB Newslink for up-to-the-minute press releases from select publicists. Check back to this virtual press conference several times a day for product launches, demos, and other events not to miss this year in Vegas.

Keep checking The Briefing Room: 2007 NAB Newslink for up-to-the-minute press releases from select publicists. Check back to this virtual press conference several times a day for product launches, demos, and other events not to miss this year in Vegas.

Features 50 GB of Storage Capacity and up to 4.5 Hours of HD Recording Time

LAS VEGAS (NAB Booth SU906), April 15, 2007 – Sony‘s new dual-layer version of the XDCAM® Professional Disc™ media more than doubles the storage capacity and recording capabilities of the original single-layer optical media.

These upgrades, combined with faster transfer rates, significantly increase the XDCAM system‘s potential as an efficient production technology and as a long-term archiving option. Read on at The Briefing Room: 2007 NAB Newslink

NAB, LAS VEGAS–April 15, 2007–Apple® today introduced Final Cut® Server, a powerful new server application that works seamlessly with Final Cut Studio® 2 to provide media asset management and workflow automation for post production and broadcast professionals. A scaleable server application that supports workgroups of any size, Final Cut Server includes a cross-platform client that enables content browsing, review and approval from within a studio or over the Internet. Final Cut Server automatically catalogs large collections of assets and enables searching across multiple volumes via an intuitive user interface. Final Cut Server is designed to manage the flow of work, as assets and projects move from producer to editor to artist through the entire production process. Read on at The Briefing Room: 2007 NAB Newslink

NAB, LAS VEGAS–April 15, 2007–Apple® today unveiled Final Cut Studio® 2, a significant upgrade to the industry‘s leading video production suite that delivers new creative tools designed expressly for editors. Final Cut Studio 2 includes Final Cut Pro® 6, which introduces Apple‘s ProRes 422 format for uncompressed HD quality at SD file sizes and support for mixed video formats and frame rates in a single Timeline; Motion 3 featuring an intuitive 3D environment, paint and new behaviors; Soundtrack® Pro 2 with dozens of innovative tools for multitrack editing, surround mixing and conforming sound to picture; Compressor 3 delivering powerful batch encoding for multiple formats with a single click; and DVD Studio Pro 4.2 for SD and HD DVD authoring. Final Cut Studio 2 also introduces “Color,” a professional color grading and finishing application for ensuring consistent color and creating signature looks. Read on at The Briefing Room: 2007 NAB Newslink

New Additions to XDCAM Family Include High-performance HD 4:2:2 Capable Models and Flash Memory Recording in a “Handy” Camcorder

LAS VEGAS, NAB Booth# SU906, April 15, 2007 – Sony is continuing the evolution of its XDCAM® line of tapeless acquisition by unveiling new technologies at NAB. These include recording to ExpressCard high-speed flash media, as well as 50 Mbps 4:2:2 optical disc recording. Read on at The Briefing Room: 2007 NAB Newslink

* 2.2M 2/3” 3-CCDs Team with AVC-Intra to Delivers Near D-5 HD Quality Images*

LAS VEGAS, NV (April 15, 2007) – Here at NAB, Panasonic revealed its new AJ-HPX3000, a five-slot P2 HD camcorder capable of producing full-raster 1920 x 1080 high definition images, the highest HD recording quality in a one-piece camcorder.

With its built-in AVC-Intra intra-frame compression, the AJ-HPX3000 shoulder-mount camcorder can produce near D-5 HD recording quality, in addition to offering industry-standard DVCPRO50/ HD content compatibility for high-end productions including episodic television, filmmaking and commercial production. Read on at The Briefing Room: 2007 NAB Newslink

We’ll start blogging about NAB 2007 on April 14. In the meantime, check out The Briefing Room: 2007 NAB Newslink for up-to-the-minute press releases from select publicists. Check back to this virtual press conference several times a day for product launches, demos, and other events not to miss this year in Vegas.